The Lightbox logo

Privacy
Commitment to your privacy


This site is owned and operated by The Lightbox. Your privacy on the Internet is of the utmost importance to us. At The Lightbox, we want to make your experience online satisfying and safe.


Because we gather certain types of information about our users, we feel you should fully understand the terms and conditions surrounding the capture and use of that information. This privacy statement discloses what information we gather and how we use it.

Definition of the Information The Lightbox gathers and keeps track of.

The Lightbox gathers two types of information about users:

Information that users provide through optional, voluntary submissions. These are voluntary submissions to receive our electronic newsletters, to participate in our message boards or forums, to E-Mail a friend, and from participation in polls and surveys:
Information The Lightbox gathers through aggregated tracking information derived mainly by tallying page views throughout our sites. This information allows us to better tailor our content to readers' needs and to help our advertisers and sponsors better understand the demographics of our audience. The Lightbox derives its revenue mainly from sponsorships and advertising, providing such aggregated demographic data is essential to keeping our service free to users. Under no circumstances does The Lightbox divulge any information about an individual user to a third party.

The Lightbox Gathers User Information In The Following Processes:

Optional Voluntary Information
We offer the following free services, which require some type of voluntary submission of personal information by users:

1. Electronic newsletters (Dispatches)
We will offer a free electronic newsletter to users. The Lightbox gathers the E-Mail addresses of users who voluntarily subscribe. Users may remove themselves from this mailing list by following the link provided in every newsletter that points users to the subscription management page. Users can also subscribe to the newsletters at the time of registration.

2. Message boards/forums
Users of the site's Message Boards and Forums must register separately for these services (both are free of charge) in order to post messages, although they needn't register to visit the site. During registration the user is required to supply a username, password, and E-Mail address.

3. "E-mail this to a friend" Service
Our site users can choose to electronically forward a link, page, or documents to someone else by clicking "e-mail this to a friend". The user must provide their email address, as well as that of the recipient. This information is used only in the case of transmission errors and, of course, to let the recipient know who sent the E-Mail. The information is not used for any other purpose.

4. Polling
We may offer interactive polls to users so they can easily share their opinions with other users and see what our audience thinks about important issues. Opinions or other responses to polls are aggregated and are not identifiable to any particular user. The Lightbox may use a system to "tag" users after they have voted, so they can vote only once on a particular question. This tag is not correlated with information about individual users.

5. Surveys
The Lightbox may occasionally conduct user surveys to better target our content to our audience. We sometimes share the aggregated demographic information in these surveys with our sponsors, advertisers and partners. We never share any of this information about specific individuals with any third party.

CHILDREN
Consistent with the Federal Children's Online Privacy Protection Act of 1998 (COPPA), we will never knowingly request personally identifiable information from anyone under the age of 13 without requesting parental consent.

USAGE TRACKING
The Lightbox tracks user traffic patterns throughout all of our sites. However, we do not correlate this information with data about individual users. The Lightbox does break down overall usage statistics according to a user's domain name, browser type, and MIME type by reading this information from the browser string (information contained in every user's browser).

The Lightbox sometimes tracks and catalogs the search terms that users enter in our Search function, but this tracking is never associated with individual users. We use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you.

COOKIES
Google Analytics

Cookie namePurposeExpires
__utmaThis cookie is used to determine unique visitors to our site.2 years.
__utmb, __utmcThese cookies work together to calculate the average length of time users spend on our site.__utmb 30 minutes, __utmc when you close the browser. 
__utmzThis cookie records information about how the page was reached (for example via a search engine result or a direct link).6 months.
__utmmobileThis cookie is used to determine unique visitors to our site.2 years.

Google Analytics is an analytics product that The Lightbox uses to do things such as keep track of the number of visitors to the site and the length of their stay.

The metrics obtained through the use of first-party Google Analytics cookies do not include any information that would allow The Lightbox to personally identify visitors to the website; the data is anonymous. The anonymised data that is collected is stored on Google's servers.

The Google Analytics data sharing policy offers The Lightbox the option to share analytics data either 'Anonymously with Google and others' or with 'Google products only'. The Lightbox has chosen not to share the analytics data in either of these ways.

Full details on the cookies set by Google Analytics are published on the Google website. Google also publishes a browser add-on to allow you to choose that information about your website visit is not sent to Google Analytics.

SHARING OF THE INFORMATION
The Lightbox uses the above-described information to tailor our content to suit your needs and help our advertisers better understand our audience's demographics. This is essential to keeping our service free. We will not share information about individual users with any third party, except to comply with applicable law or valid legal process or to protect the personal safety of our users or the public.

SECURITY
The Lightbox operates secure data networks protected by industry standard firewall and password protection systems. Our security and privacy policies are periodically reviewed and enhanced as necessary and only authorized individuals have access to the information provided by our customers.

OPT-OUT POLICY
We give users options wherever necessary and practical. Such choices include: . Opting not to register to receive our electronic newsletters. . Opting not to participate in certain interactive areas, which completely alleviates the need to gather any personally identifiable information from our users

YOUR CONSENT

By using this site, you consent to the collection and use of this information by The Lightbox. If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it.